tl;dr do ALL your tasks rather than “adding value” to some parts while neglecting others.
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Create a persona and turn your brand into a personality.
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How to Handle Mistakes
Trite as this sounds, the best you can hope for is to learn from your own mistakes and teach others your mistakes, so they won’t have to learn them first-hand.
Just a few product descriptions I’m justifiably proud of… https://www.diversdirect.com/p/freestyle-shark-classic-black-fast-strap You may be thinking, “Hey – isn’t this the watch Johnny Utah checked before jumping out of the airplane in Point Break?” Yep. Because Freestyle’s Shark Classic watches were what EVERY surfer wore – and because this one’s ninja-black, it’s perfect for an undercover FBI […]
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Should you tell jokes?
Thoughts on humor in copywriting
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Maybe this is a test?
Pro tip to front-end developers, QA, and anyone who builds anything for public consumption: make sure your numbers match. The instructions are pretty clear: list three professional references (please). Everything after that falls apart. Though user’s directed to enter 3 references, the site only provides 2 forms. Though user’s instructed to enter professional references, the […]
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UX puzzle: what is grayed out?
The squalid saga of #444 and #aaa’s battle over #fafafa
Beyond feature: benefit.
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Are you pivoting or thrashing?
Productivity, panic buttons, and responding to emergencies.
Virtually every product on Amazon will inevitably collapse into non-viability. Here’s how to make one that lasts.